Attract highly qualified

leads and close more

ideal clients

Your personally branded, lead-scoring assessment empowers you with the details you need to up-level

your marketing, create meaningful connections and master the art of the 1-on-1 close.

TAKE THE SALES GROWTH SCORECARD!

Attract highly qualified leads and close more ideal clients

Your personally branded, lead-scoring assessment empowers you with the details you need to up-level

your marketing, create meaningful connections and master the art of the 1-on-1 close.

Grow Your List With Ease

An assessment is a compelling lead magnet that gathers essential information and that prospects love to complete.

Spot Highly

Qualified Leads

In seconds, you will be able to spot ideal leads who want what you offer and are willing to invest in getting support

Double Your 1-on-1 Closing Rate

Conduct incredibly meaningful, laser-focused enrollment conversations that quickly and easily lead prospects to a YES.

Grow Your List With Ease

An assessment is a compelling lead magnet that gathers essential information and that prospects love to complete.

Spot Highly Qualified Leads

In seconds, you will be able to spot ideal leads who want what you offer and are willing to invest in getting support

Double Your 1-on-1 Closing Rate

Conduct incredibly meaningful, laser-focused enrollment conversations that quickly and easily lead prospects to a YES.

Features of Magpai

Customizable Templates

We’ve packed 5 years of assessment design experience into our niche-specific, turn-key templates so creating your assessment is simple, fast, and fun.

Turn-key Launch Strategies

No matter where you are in business, we have a sales-generating strategy and proven swipe copy that you can put into practice in no time at all.

Free Get-it-Done Sessions

You are never on your own with Magpai! Our friendly client care team is available to offer personalized support through our Daily Office Hours.

Features of Magpai

Customizable Templates

We’ve packed 5 years of assessment design experience into our niche-specific, turn-key templates so creating your assessment is simple, fast, and fun.

Turn-key Launch Strategies

No matter where you are in business, we have a sales-generating strategy and proven swipe copy that you can put into practice in no time at all.

Free Get-it-Done Sessions

You are never on your own with Magpai! Our friendly client care team is available to offer personalized support through our Daily Office Hours.

What our clients are saying...

Lead scoring assessments are now a necessity for coaches, consultants, and trainers.

"Incorporating our assessment into our live event campaigns has been a game-changer. Not only did it help with conversion, but it also identified the need for two additional programs, which we recently launched with great success."

Jay Fiset

JVology

"Whether I am doing a presentation, workshop or hosting a masterclass, all my clients can benefit from having an assessment of their own to use in their sales and follow up process."

Debbie Hoffman

Founder of Power-up Your Follow-up

"I've been using Magpai Assessments since 2017 and haven't looked back since. By having potential clients take my assessment prior to a Discovery Call, I save time and have a proven process for enrolling those I want to work with."

Isabelle Tierney

Founder of The Good Life

"Assessments helped structure my event content and conduct on-site coaching sessions which were instrumental in helping me identify the most qualified prospects in the room and then move them into my high-ticket offer."

Kim Carpenter

World Changing Women

"Since requiring potential clients to take my assessment prior to our conversation, I’m averaging an 85% closing rate and shortened the time it takes to get to a YES."

Erica Boling

Northeast K9 Institute

"Magpai’s assessment software has been an invaluable asset to my business. I've been using it for over two years and the information that this magical tool has helped me collect is PRICELESS!"

Patty Farmer

Marketing Media and Money

"If you hold any kind of event, incorporating Magpai’s assessment software is a super smart move, just as it was for us."

Christine Kloser

Best Selling Author, Coach, and Publisher

“By having event attendees complete our pre-assessment, we were able to begin building rapport with those most likely to invest, before they arrived. This information contributed to having our highest converting, 7 figure event in 4 years.”

Armando Villa

Impactstr

"Jane’s guidance on how to design my event content and assessment and flow hugely impacted my ability to increase conversion into our back-of-the-room offers.”

Steve Olsher

New Media Summit

What our clients are saying...

Lead scoring assessments are now a necessity for coaches, consultants, and trainers.

"Incorporating our assessment into our live event campaigns has been a game-changer. Not only did it help with conversion, but it also identified the need for two additional programs, which we recently launched with great success."

Jay Fiset

JVology

"Whether I am doing a presentation, workshop or hosting a masterclass, all my clients can benefit from having an assessment of their own to use in their sales and follow up process."

Debbie Hoffman

Founder of Power-up Your Follow-up

"I've been using Magpai Assessments since 2017 and haven't looked back since. By having potential clients take my assessment prior to a Discovery Call, I save time and have a proven process for enrolling those I want to work with."

Isabelle Tierney

Founder of The Good Life

"Assessments helped structure my event content and conduct on-site coaching sessions which were instrumental in helping me identify the most qualified prospects in the room and then move them into my high-ticket offer."

Kim Carpenter

World Changing Women

"Since requiring potential clients to take my assessment prior to our conversation, I’m averaging an 85% closing rate and shortened the time it takes to get to a YES."

Erica Boling

Northeast K9 Institute

"Magpai’s assessment software has been an invaluable asset to my business. I've been using it for over two years and the information that this magical tool has helped me collect is PRICELESS!"

Patty Farmer

Marketing Media and Money

"If you hold any kind of event, incorporating Magpai’s assessment software is a super smart move, just as it was for us."

Christine Kloser

Best Selling Author, Coach, and Publisher

“By having event attendees complete our pre-assessment, we were able to begin building rapport with those most likely to invest, before they arrived. This information contributed to having our highest converting, 7 figure event in 4 years.”

Armando Villa

Impactstr

"Jane’s guidance on how to design my event content and assessment and flow hugely impacted my ability to increase conversion into our back-of-the-room offers.”

Steve Olsher

New Media Summit

We get these questions a lot...

Here are some answers!

What is an assessment and how does it work?

A lead-scoring assessment is a branded web-based tool that enables potential clients to quickly and easily self-assess where they are on their path to achieving a goal. As a result of scoring themselves on a scale of 0 to 10, prospects discover where they are on track and what missing pieces are holding them back. This new level of clarity not only opens them up to the solutions you offer, but also positions you as a trusted resource forgetting the help they need.

How much does Magpai cost?

The great news, we have an affordable payment plan no matter where you are on your business growth journey or what your budget is.

“Pro ($49/mo)” – Great for getting started with up to five assessments and surveys. Includes template support and the chance to test drive lead generation tools.

“Pro-Plus ($99/mo)” – Ideal for those ready to scale. Unlimited assessments, surveys, leads—and integrates seamlessly with your CRM.

“Sales Acceleration Bundle ($2,997 one-time)” – A top-tier, done‑with‑you solution. Includes three months of Pro‑Plus, plus personalized setup, two custom assessments, trainings, and ongoing priority support.

Can my assessment sit on a custom domain? Like 'coaching-assessment.com'...

Yes! We encourage Magpai clients to secure a unique domain for their assessments. Not only does this make it easy to share your assessment URL when speaking (live or virtually), but it also helps with search optimization.

Do I need to be a designer or developer to use Magpai?

Absolutely not! We’ve designed the Magpai back-office interface to be easy and fun to navigate. Between our turn-key templates and step-by-step prompts to get your assessment done, many clients have completed their assessment in 30 to 45 minutes. But we still have your back! The Magpai Client Care team is standing by each weekday to answer questions and assist you in getting your assessment up in no time at all.

We get these questions a lot...

Here are some answers!

If I need help designing my assessments or surveys, is there someone to talk to?

Yes! We have content design specialists available to answer questions and review your assessment in our daily office hours.

We also provide content templates, examples, and how-to instructions that make setting up your assessments easy and fast.

Can I integrate with my CRM?

Yes! We currently only integrate with 16 CRM's:

Keap
ActiveCampaign
Mailchimp
ConvertKit
AWeber
And many more...

Can my assessment sit on a custom domain? Like 'coaching-assessment.com'...

Yes! We do offer a service to connect your lead-scoring assessment to a custom domain.

We find that our clients do this for two main reasons: (1) a custom domain is easily shareable on meetings, webinars, etc... (2) and this gives your assessment and tech presence more credibility.

What is Lead Scoring?

Lead scoring is the act of rating a prospect or lead, often times through numeric values, to better gauge a lead's commitment and their overall sales-readiness.

This score allows a few things:

(1) A lead score allows you to prioritize your time with the prospects and leads who are highly-committed.

(2) Let's you engage in more meaningful conversations from the get-go due to prior knowledge on their path.

Can you implement videos to be incorporated within assessments?

Yes! Because our assessment features dynamic pages that have custom content based on their scores, we encourage our clients to implement custom videos for each type of lead (based on their scoring).